Marketing Internship

Hey Guys, I just stumbled across this marketing internship from SC Johnson. You can checkout more details about the marketing internship on their site.

Here is the marketing internship:
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Marketing Intern Program

Great Projects – Great Managers

A Marketing Internship at SC Johnson gives you training and first-hand experience in Brand Management. The unique people and culture of our family company set us apart from all others.

“Excellent training program, social events as well as challenging and rewarding program.” (Mktg Intern, 2001)

“Great people, winning brands, good training.” (Mktg Intern, 2001)

Projects

Intern assignments are designed to be instructive, challenging and rewarding. They reflect a balance of strategic initiatives and tactical elements, analysis and creative development. A Marketing Intern’s real project list looked like this:

• Redesign the consumer activity cycle, lead cross-functional brainstorm to identify need gaps, work with R&D to find current technologies/products that can address need gaps and develop concepts for new product ideas
• Conduct an in-depth analysis of a key competitor
• Manage Promotion budget for new product launch including creative development
• Participate in Media Planning and Advertising Copy Development for new product launch

Integration

High levels of exposure to the people and culture at SC Johnson is important to successful internships. A few of the things we do to help integrate Interns into the company are:

• Informal Brown Bag Lunches with each of the Business Vice Presidents, North American President, Worldwide President & CEO, and Chairman
• Lunch & Learn Case Studies: Provide insight into the “SCJ Way” and Marketing Best Practices while exposing interns to other product divisions and managers
• Category Manager Sponsor Groups
• Peer Advisor Program

Training

Structured workshops and informal, interactive sessions taught from a Marketing perspective provide SC Johnson interns with relevant training that can be immediately applied to projects.

Community Service

The Johnson family believes the company and the people who work here have a responsibility to help make every place a better place because we are there. Each year, Marketing Interns have the opportunity to positively impact Racine, Wisconsin, and test their project management skills by organizing a marketing-wide Community Service Project. Past projects have built a neighborhood playground, delivered food to those in need and provided role models to elementary students in low-income areas.

Social

Don’t worry, even with all of that training and responsibility for key projects, you will still find time to relax and have fun. In fact, SC Johnson makes sure of it by organizing and sponsoring many social events that provide great exposure to the Milwaukee/Racine/Chicago area.

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For more information on cool marketing internship opportunities, read this internship/entry level job blog.